Designed and scaled a job-search platform to 100K+ users, leading dashboard design, system-level UX redesigns, and analytics-driven optimization that improved core workflows by 23%.

Translated complex blockchain healthcare concepts into clear, user-facing narratives, building structured content systems that drove 1,000+ follower growth and consistent cross-platform messaging.

Led a full e-commerce website redesign, improving navigation clarity and shopping flows through user research, A/B testing, and scalable WordPress implementation.